Tagging Basket

(QA Environment) Warenkorbseite / Basket

Beschreibung

Der „Basket“ UIM-Tag wird auf der Warenkorbseite verbaut. Der „Basket” UIM-Tag wird zur Wiederansprache von Usern verwendet, die Produkte nicht nur betrachtet, sondern diese schon in den Warenkorb gelegt haben. Hieraufhin werden bei der Werbemittel Auslieferung die gleichen Produkte gezeigt, sofern der Kunden diese noch nicht nachweislich gekauft, sondern vorher die Webseite verlassen hat.

Beispiel URL

UIM-Tag

<script type="text/javascript">
  window.dprt_data = {
    event_type : "basket", // Please do not change this value.
    
    basket_total : "", // Total gross price incl. tax of the basket (e.g. "123.45"). Use decimal points ".". No thousands separators.
    basket_items : "", // Comma separated list of item IDs in the basket.
    basket_currency : "", // Currency code corresponding to ISO 4217 (e.g. "EUR", "CHF", ...).
    
    feed_id : "", // (optional) If different from default feed.
    
    uuid_netid : "", // (optional) netID. Omit if not available.
    
    privacy_law : "gdpr", // Possible values: gdpr, ccpa, ...
    privacy_consent : "1" // Defines if a consent was given by the user. Possible values: 1 if consent is granted, 0 if not.
  };
</script>

<!-- Loading script asynchronously -->
<script type="text/javascript">
  (function(a,b,c,d){
    a='https://s.uicdn.com/t/qa/iq/uim/[advertiser]/dprt.js';
    b=document;c='script';d=b.createElement(c);d.src=a;d.type='text/java'+c;d.async=true;
    a=b.getElementsByTagName(c)[0];a.parentNode.insertBefore(d,a);
  })();
</script>
<script type="text/javascript">
  window.dprt_data = {

    // Mandatory Variables
    
    event_type : "basket", // Please do not change this value.
    uuid_netid : "", // (optional) netID. Omit if not available.
    privacy_law : "gdpr", // Possible values: gdpr, ccpa, ...
    privacy_consent : "1", // Defines if a consent was given by the user. Possible values: 1 if consent is granted, 0 if not.  


    // Variables for direct-mail retargeting solution
	
    temp_id : "", // (optional) ID of the template in the lettershop
    merk4_id : "", // (optional) placeholder for possible future usage


    // Variables for online retargeting solution of UIM
    
    basket_total : "", // Total gross price incl. tax of the basket (e.g. "123.45"). Use decimal points ".". No thousands separators.
    basket_items : "", // Comma separated list of item IDs in the basket.
    basket_currency : "", // Currency code corresponding to ISO 4217 (e.g. "EUR", "CHF", ...). 
    feed_id : "", // (optional) If different from default feed.

  };
</script>

<!-- Loading script asynchronously -->
<script type="text/javascript">
  (function(a,b,c,d){
    a='https://s.uicdn.com/t/qa/iq/uim/[advertiser]/dprt.js';
    b=document;c='script';d=b.createElement(c);d.src=a;d.type='text/java'+c;d.async=true;
    a=b.getElementsByTagName(c)[0];a.parentNode.insertBefore(d,a);
  })();
</script>